SMMUAE Blog

Last month, I was debugging a rather stubborn 500 Internal Server Error on a client's site while sipping on some pa...

I was working on a project last year involving a specialty coffee exporter who sourced directly from the terraces o...

I was troubleshooting a JavaScript-based browser extension last week for a client who wanted to automate his prompt...

I’ll be the first to admit it: back in the early days of social media marketing, I was a speed junkie. I wanted my ...

I remember sitting in a dimly lit coworking space in Dubai back in 2024, helping a lifestyle creator from Moscow wh...

I was on a video call last year with a brilliant street-wear designer based in Nairobi. He had just launched a new ...

I remember the first time I felt like a "TikTok genius." I had just found a ridiculously cheap server on a random d...

I remember sitting in a small home office in Algiers last year, helping a young entrepreneur launch a local tech br...

I was standing at the Muttrah Corniche in Muscat last year, watching the sunset over the harbor. It’s one of those ...

I was sitting in a cafe in Adliya, Manama, last year, watching a group of local entrepreneurs try to film a viral c...

I remember sitting in a small cafe in Mar Mikhael, Beirut, back in early 2024. I was talking to a local jewelry des...

I was sitting in a home office in Casablanca back in 2024, working with a local clothing brand that specialized in ...

I was grabbing coffee with a friend in Mexico City last year—a talented graphic designer who had just started a Tik...

I remember sitting in a small café in the Le Marais district of Paris back in 2024, watching a local street artist ...

A few months ago, I was consulting for a tech accessory brand based in Berlin. They had beautifully shot videos, a ...

I remember trying to launch a Japanese streetwear affiliate account back in late 2024. I had the aesthetics down—cl...

I had a client last month who called me practically in tears. He posted a product teaser for his new streetwear lin...

If you've ever been awake at 3:00 AM during the holy month, waiting for Suhoor with your phone in hand, you know ex...

Last month, I had a panicked late-night call from a fitness coach I was consulting for. He was furious. He had just...

I’ll never forget the day my friend Sarah called me, absolutely buzzing. One of her "Day in the Life" videos had ab...